Application domain classification
Disruption, Creation, High Quality
We create disruptive, innovative, high-quality products that can transform comfort and performance.
Focus, confidence, fearlessness
YOW inspires you to perform at your best: focused, confident, and fearless, pushing forward relentlessly.
We are pioneers
As pioneers, we are passionate, creative, disciplined, and highly motivated.
The corporate culture that we strive to uphold
We are pioneers, full of passion and creativity. Focusing on the fast lacing system, we are breaking away from the traditional constraints.
Driven by innovation, based on quality, with confidence and courage, and striving for excellence. With high-quality products, we aim to change the way of wearing, and create benefits for users all over the world.
A more convenient and comfortable experience.
Driven by innovation, based on quality, with confidence and courage, and striving for excellence. With high-quality products, we aim to change the way of wearing, and create benefits for users all over the world.
A more convenient and comfortable experience.
Brand Vision
The vision of YOW® FAST SYSTEM is to provide people with a more convenient and comfortable wearing experience through automatic quick-lacing technology.
Corporate Mission
Driven by a passion for innovation and convenience, we founded this brand. With YOW® FAST SYSTEM, we aim to change the way people wear clothes.
Core Values
Innovation, convenience, and excellence are our core values. We believe these values will guide us to success.
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Company History
2015
Focus on Footwear
We provide button and threader products to footwear brand clients, and offer a two-year warranty and repair service.
2018
Innovate & Expand Categories
Develop applications for knobs in categories such as baby carriers, backpacks, underwear, outdoor sports equipment, and medical protective gear.
2021
Invest Continuously in R&D
First-of-its-kind R&D
[High-strength self-winding design]
[Rotating design]
[First-of-its-kind push-button design]
[Smallest size knob buckle]
2025
Breakthroughs in New Buckle Applications
Pioneering Research and Development
[Magnetic Swivel Buckle]
[Magnetic Buckle (D-shaped Buckle)]
[Magnetic Row Buckle]
[Magnetic Women's Shoe Buckle]
2026
Expand Magnetic Buckle Market, Accelerate Industrialization
Mass Production
Overseas Export Launch
Domestic & Global Exhibitions
Multi-channel Brand Promotion
About Us
Shenzhen Youning Technology Co., Ltd. was founded in 2015 in Shenzhen, the creative capital of China. For over a decade, we have focused on the research and development and production of our Youyou buckle series products.
Our current product range includes pull-out buckles, press-fit buckles, left-right rotating buckles, self-winding buckles, and magnetic sliding buckles, magnetic buckles, magnetic row buckles, and magnetic women's shoe buckles. We have obtained over seventy invention, utility model, and design patents in the United States, Europe, and China.
We pursue and create better solutions.
Our products are widely used in footwear, baby products, backpacks, gloves, hats, helmets, clothing, underwear, medical protective gear, and outdoor sports products.
Adhering to the philosophy of "excellence and continuous improvement," the company constantly pursues excellence and is committed to providing customers with higher quality products and services.
YOW ® Quick-Tightening System
One Promise, Lifetime Peace of Mind
One Promise, Lifetime Peace of Mind
Choose YOW, and we'll take care of your after-sales service.
24-hour response, professional training, and lifetime parts repair – we provide a
lifetime guarantee for product installation, aiming to…
We eliminate your worries and deliver on our promise for life.
View details24-hour response, professional training, and lifetime parts repair – we provide a
lifetime guarantee for product installation, aiming to…
We eliminate your worries and deliver on our promise for life.
